Donor Profile

WSB-TV

Supporting Great Futures

Channel 2, WSB-TV believes that Great Futures Start at Boys & Girls Clubs of Metro Atlanta (BGCMA). Their investment in young leaders of metro Atlanta is undeniable with their continued support of our 2011 Youth of the Year program and event.

Through Public Service Announcements (PSA), mentoring sessions with acclaimed news anchors and generous sponsorships, WSB-TV has no doubt positively influenced the lives of our Youth of the Year candidates.

Channel 2, WSB-TV is part of Cox Media Group, Inc., a subsidiary of Atlanta-based Cox Enterprises. CMG is an integrated broadcasting, publishing and digital media company that includes the national advertising rep firms of Cox Reps.

As the first television news operation in the South, Channel 2 Action News continues its position of leadership and strength. While many local competitors have joined the picture over the years, Channel 2 maintains the leadership role in the market that puts it in the top tier of stations in the country. From rating book to rating book, Channel 2 Action News regularly draws more than 55% of the total local news audience in the Atlanta area.

With 7 hours of local news each weekday and a total of 45 hours each week, Channel 2 Action News delivers a comprehensive “what’s happening now” picture of the community to its viewers. The amount of local news programming ensures a convenient time period for local news viewing for every lifestyle.

 

Donors help keep the Promise!